Embedded Trading Infrastructure
Give users a secure way to link the brokerages they already use and trade on the platforms they already know and love.
Drop-In UI
Get started today with production-ready, batteries-included trading UIs.
Pick a feature and a location to preview your implementation. Trade It provides the full experience out of the box, including brokerage connection and order entry flows.
Two Ways To Launch
Choose the path that's right for you
Fast: Trade Links
For newsletters, blogs, Discord servers, and low-code teams that want a real trading experience today.
Native: React SDK
For investment platforms that want brokerage linking and trading to feel native inside their own app.
Security & Trust
Built for serious financial workflows
Trade It sits on top of the user's existing brokerage. We never take custody of funds, and every trade remains user-authorized.
Non-custodial
Trade It can place trades, but cannot withdraw, transfer, or take custody of assets or funds.
Encrypted
All data is encrypted using bank-level security protocols both when stored and when transmitted.
Data belongs to users
Your data is your property. We never sell or share your data with third parties.
Tested at scale
$10M+ in accounts are already connected and placing orders through Trade It.
Pricing
Simple pricing for everyone
Individuals
Free or $9.99/mo
Personal access for investors who want Trade It directly, with monthly and annual Pro plans.
Businesses
Per-user pricing
Base fee for first 200 active users, then $2.50 per active user per month after that.
FAQ
Common questions
Does this make me an advisor or broker?
No. Trade It is non-custodial infrastructure. Your users are responsible for their own investments and decisions and must review every trade you share before executing it, just as they would if executing manually on their brokerage.
How much coding is involved?
None! Trade Links are designed for no-code teams: Each trade is a simple link that you share with your users so anywhere you can paste a link, you can share a trade! Or, if you have an engineering team, use the React SDK for a native experience built into your platform. Even then, we provide a SKILL so your AI agent can implement the integration for you.
Which asset classes are supported?
Trade It supports stocks, crypto, and options.
Which brokerages are supported?
As of today, we support Robinhood, ETrade, Coinbase, Kraken, Charles Schwab, Webull, Public, Tastytrade but we're constantly adding more. Let us know if you have a request!
What does the end-user experience look like?
Users securely connect a brokerage once, then review and execute prefilled trades directly on your platform where they discovered the idea. See above for examples.
How do I get started?
Book a call below and we'll help you get set up within 30 minutes.
Next Step
Shrink the gap between idea & action.
With trading built in, readers can go from “I agree” to “I'm in” instantly. With their own brokerage. On your platform.